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- Developing an integrated approach to marketing a product, service, or idea ensures that the 4 Ps are compatible. There are some products whose value or utility are challenging to define and must be remarketed to existing or new target audiences. How would you market the common pencil, not the mechanical pencil, but a common ordinary pencil? Make sure you include a discussion on each of the 4 Ps. What kind of marketing tactic would you use to get consumers to purchase it and why? What would you include in the marketing mix?
- Remember, if you refer to someone else's thoughts, ideas, or words, you must include in-text citations and a reference page.
A researcher wants to estimate the percentage of all adults that have used the Internet to seek pre-purchase information in the past 30 days, with a tolerable sampling error (E) of 0.03 and a confidence level of 97.5%. If secondary data indicated tha..
f there was an opportunity to purchase additional units of each resource (as expressed by the constraints), based on the sensitivity analysis which resource(s) would you consider for purchase?
Sometimes organizations must go outside the firm to hire talent, thus bypassing employees already working for the firm. Are there conditions under which this might raise ethical considerations?
the cause-and-effect diagram is important in determining causes and effects of a problem. the cause-and-effect diagram
Describe your overall Intellectual Property protection strategy to provide the best protection for your invention.
Why Should a Manager at Amazon Care About Relational DBMS? What is the relationship between good data and high quality information? What is a relational database and how is it different from other types of databases? What functions are done by a rela..
Maryland’s mechanic’s/materialmen’s lien law can be found in the Maryland Annotated Code, Real Property Article, Title 9. From Maryland real property law: List the claimants entitled to file a mechanic’s lien or materialmen’s lien claim; List the req..
Managing and Engineering and Technology 6th Edition by Morse and Babcock. An _______________ shows financial performance of the firm over a period of time usually a year or month.
The Truth-in-Lending Act (15 U.S.C. $$1601-1604 (1982)) requires the uniform disclosure of the interest rate to borrowers in a readily intelligible form. What effect on the amount of borrowing would you predict from passage of the act? Would there be..
You are the CEO of a medium size solar panel firm located in California. You are concerned with the rising taxes in your state and have been negotiating with the Governor for a tax reduction because of your green status. Explain in a memo to your lea..
You have been asked to evaluate a destination city and perform research related to the hospitality industry business segments. You will create a proposal and present the proposal to hospitality executives.Select a destination city such as Las Vega..
In looking at the industry in which you currently work, which life cycle stage do you think it is in at the present time? What do you see happening in the internal or external environment that could move it to the next stage? Provide a rationale for ..
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