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Develop IMC Plan for AMAZON ALEX

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Reference no: EM132458201 , Length: 3

Question 1: Develop a three page Integrated Marketing Communications Plan for the AMAZON ALEXA. Include the following components with your plan:

  1. Current Situational Analysis
  2. SWOT Analysis
  3. Marketing Objectives
  4. Target Market
  5. Marketing Strategies
  6. Marketing Tactics
  7. Implementation
  8. Evaluation of Performance

Reference no: EM132458201

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