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Student services at University want to change the offered events.
You are hired as an independent (qualitative) consultant to hold focus groups in thirteen campuses to come up with the suggestions of what kind of activities to be selected and suggest some programs.
1. develop a Focus Group Discussion Guide to conduct the focus groups.
2. Write the Instructions on how to conduct the focus groups that will go out to the campuses (13 of them) to accompany the Discussion Guide.
3. Elaborate in details what type of data are you going to be able to collect (quantitative and qualitative).
4. Describe in Details statistical analysis you will need to perform related to the outcome of focus groups.
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The paper discusses about what a focus groups is basically and how a focus group can be used to discover data about any certain topic. This also talks about the conduct that needs to be carried out while the discussion in a focus group is being carried out.the topic regarding weather a focus group should have qualitative or quantitative discussion is also talked about in the paper. Apart from that is also discusses what all preparations need to be done before we start a focus group discussion. The paper has been written in Microsoft word and is of 1700 words.
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