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Change Management Report:
Develop a change management and communication strategy incorporating organisation development aims and activities, strategic planning activities, together with an integrated communication strategy. The brief is to develop a comprehensive strategy to effectively communicate a major change in company direction. This change does involve some changes in senior management and additional staff will be inducted into the organisation. You are to assume that the impending changes are known or feared resulting uncertainty and disruption within the workplace that may potentially affect employee morale, motivation and consequently productivity.
The strategy should cover these basic elements:
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