Develop and manage a quality database

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Develop and manage a quality database.

What is the purpose of prospecting plan.

The purpose of prospecting plan is to identify and target potential customers who are likely to be interested in the products or service which is being offered by the business. By identifying potential customers and targeting them with specific marketing and sales activities, businesses can ensure that they are targeting and reaching the people whom are most likely keen in that it is being offer. It also helps businesses save time and money by ensuring resources are not being wasted and thus making a more fruitful sale. Overall it helps the businesses improve their efficiency and effectiveness of their marketing and sales activities be ensuring that they what they have done are targeting the correct people or market.

Question: Please state what is the key point missing from the above and explain and give example.

Reference no: EM133282859

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