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Marketing is often required to develop and implement lead generation programs to identify "qualified" leads for the sales organization. You have been charged with developing a lead generation program for a new office park. The office park is located at the intersection of 2 major highways 15 miles west of a major metropolitan area. The office park includes 100 office condominiums each including 4 walled offices, a large open space with 20 cubicles, a kitchen with an eating area for 6, rest rooms, and an air conditioned room for computer equipment. Describe your proposed lead generation program. You have $0 in your budget for this project, but you do have an intern that can assist.
Calculate total revenue for the company (Show work). Calculate the margin for this company. (Write down the equation and solve the problem). How many units (Chocolate boxes) must this company sell to breakeven? How many years will it take? Show your ..
identify an industry of choice auto industry healthcare pc or telecommunications. using the pestel analysis from the
Explain the relationship between optimization of the reverse logistics channel and the overall supply channel.
Name the six steps in the marketing research process as discussed in the Kotler text. Why is it important to include all of these steps in the research process?
Explain UNCITRAL Model Law and UNCITRAL Model Law on Electronic Signatures in detail and justify whether you agree or disagree
part 1 deliverable length 1200 wordssometimes brands need to be repositioned in the marketplace for a variety of
Your Ideal Organization. As we learned in our initial Introduce Yourself postings, most students have worked as managers or employees for some kind of organization whether it is a publically held firm, What key personnel would you need and how woul..
Explain Ethical and Social and legal issues w and E-commerce and What basic assumption does the study of ethics make about individuals
Who are the Web competitors? What are their Web strategies? What are their unique strengths? Are their sources of volume and target market shares different from ours?
Determine the new competencies the company would need to meet the new corporate direction. Determine the impact of European Union (EU) legislation on the trade of packaged chocolate from the United States to Belgium
Case study: Dole Food Co. v. Patrickson, Is a corporation's instrumentality status defined as of the time of an alleged tort or other actionable wrong
Prepare a positioning statement. Include a perceptual map that shows your company's position against its competitors. From this map, create a statement that depicts your position. For example, our product is the fastest in its class for half the p..
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