Reference no: EM133767219

Question: Develop a set of Internet Deliverables (ads, memes, calls to action) your campaign would use to educate, persuade, and mobilize targeted audiences.

Think Twitter, Facebook, Instagram, TikTok, LinkedIn, and other platforms that the campaign would use to reach voters.

Each Delivable should circle back to the idea of delivering the appropriate targeted messages to the right targeted audiences at the appropriate time, using the most effective medium. For example, you could focus on strengthening the base or persuade and mobilize older adults via Facebook or younger people via Instagram and Tiktok. Do you want to add a negative campaign component, utilize compare and contrast strategies, or focus on a Get Out the Vote element? Or perhaps you want to target by gender, race, or other socio-demographic characteristics.

Examine some audiences you would choose, the messages you would use, and the visuals and words you think might be effective (as well as the social media platform you would focus on).

Mocking up some examples would be best, but descriptions of your Internet Ads work, as well.

Again, in each case, include a sentence or two about who the targeted audience is and why you choose that particular message, design, words, etc..

You want to ensure the candidate, campaign leadership team, or whoever is going to hire you - that you are constantly reviewing and revising your approach to meet the ongoing challenge of maximizing your candidate's strengths and taking advantage of your opponent's weaknesses.