Develop a marketing plan

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Reference no: EM131876203

You need some good ideas for what I should do this project on.

For the purpose of this project, your team is a start-up company entering the market with a new product or service. The product/service may be anything you feel interested in

. You should not:

·Use an existing brand (e.g. you may choose to launch a new soft drink but you can not be Coca Cola)

·Use a product where your competitive advantage is assumed to come from some new superior technology you have no expertise on.

You will develop a marketing plan. Your marketing plan should make a compelling case for the potential success of your proposed business idea.

Reference no: EM131876203

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