Reference no: EM133054348

Part 1-Determine the Stakeholders

You assure Raymond that you're aware of the issue and that you and Winston are working together for a solution. He seems less than reassured. "We're going to look like idiots either way," he says. "Remember that big deal Winston made about how we're behind the EU's 'Privacy Shield.' Not so much now." We now know that the issue is how to meet the customers' expectations for your product while also advancing your company's strategic initiatives. You may think that only your company and your customers are involved. However, if you think a bit, you'll realize that other people have a stake in this situation as well.

Every ethical dilemma involves more than just you and one other person. In ethical decision making, we call people who may be affected by your decision stakeholders.

As you're Being Intelligent, you'll consider the people involved in the dilemma and determine who'll be affected by your decision. Expanding your circle of concern and consideration allows you to make your decision intelligently, as you'll have a greater understanding of the potential consequences.

Remember, ethical dilemmas have two kinds of stakeholders. Primary stakeholders are those who:

• have to take action or are directly involved in this situation, such as the decision-makers;
• will be significantly impacted by your action, such as people who could lose money based on your choice; or
• have interests that should be protected, like those whose privacy is at stake.

Secondary stakeholders are those who:

• are so far removed from the situation that you don't have to worry about them;
• have delegated responsibility to others; or
• are interested observers but don't have any real involvement in the situation.

Below is a list of people who might qualify as primary stakeholders. Only six of them are primary stakeholders. Four of them are secondary stakeholders. Check the six people or groups of people you think are primary stakeholders.

Who are the primary stakeholders in this problem?

Raymond Li, VP of Sales and Marketing for Pennant HotelsHe arranged the purchase agreement with AI Innovators and has spearheaded a marketing campaign heavily featuring Concierge.

You, Chief Technology Officer of Pennant HotelsYou are responsible for recommending a course of action and working with AI Innovators to see it through.

Hotel guests who opt to use and connect their devices to ConciergeYou have knowledge of a flaw in Concierge's program that puts these users' personal information at risk.

The Data Protection Authorities in the EU countries Pennant operates inThey are responsible for enforcing cybersecurity laws that your product might violate.

Winston Howe, CEO of Pennant HotelsHe is your direct supervisor and has asked you to help make a decision that will impact the future of the company he oversees.

Shareholders of Pennant HotelsThey have a financial interest in any decision Pennant Hotels makes.

Hera Giannopoulos, CEO of AI InnovatorsHer company has admitted a serious problem with the product it sold you. Your action can thus impact her reputation in the industry or her company's bottom line.

Programmers at AI InnovatorsThey will need to implement any fix to the vulnerability in the Concierge software-and they're responsible for the bug existing in the first place.

Hackers who will attempt to gain access to the data stored by ConciergeTheir goals might be more difficult to accomplish based on your choice.

Attendees and organizers of the CHRP conference, including Tina CarterTina has specifically negotiated having access to Concierge's features for the conference and cannot change venues now.