Detailed analysis of there chosen market in Australia

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Reference no: EM131869996 , Length: word count:4500

Assignment for business planning

Part 1 - Opportunity Analysis - 2000 words

Student are required to undertake a detailed analysis of there chosen market in Australia and identify potential new venture opportunities.

The analysis should cover:

Market structure
Segmentation
Distribution channels
Trend for the total market

Student will be required to drive and justify their own estimates of the particular product segment specified, In addition to market analysis student are also required to outline their proposed strategies for launching the product into Australian market.

The Industry Sectors to which you may be allocated are

1. Export of Australian products or services to Asia's growing middle class. (Description of an existing Australian exporter or market segment is NOT acceptable)

2. Aged Care in Australia ( Opening another suburban aged care facility is NOT acceptable)

3. Online B2C orB2B marketing and/or App Development

4. Hospitality in Australia (NOT single cafes or restaurants)

5. A Socially Philanthopic Business Venture in Australia or Overseas

Part 2: Business Plan - 2500 words

Student are required to bring there analysis into business plan Students are required to show progress in their Plan development at their individual or group SCHEDULED workshops, which will be timetabled. The timetable of workshops will be posted to moodle after week 2. ALL group members must attend the workshops unless previously exempted or on presentation of a valid medical certificate.

Reference no: EM131869996

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Reviews

len1869996

2/20/2018 12:30:02 AM

Total 4500 words - Part 1 and 2 both. Introduction is excellent: clear, engaging, and thorough. Three problems are described concisely in one sentence each and are actionable and excellently articulated. Pros and cons are provided for each alternative and each is very convincing. Thorough, articulate, and reasonable plan is offered including timeline and assignment responsibilities.

len1869996

2/20/2018 12:29:56 AM

Solution is articulated exceptionally well, realistic, and based on excellent evidence. Pros and cons are provided for each alternative and each is very convincing. Recommendations are directly responsive to problems and provide very effective, efficient, feasible recommendations. Responsibilities for actions are included. Excellent standard. Clear, concise and compelling.

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