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Description of Environmental Scanning
The industry I chose is women's clothing. Complete an environmental scan and economic analysis on your selected industry (for which you will create a generic strategic plan), including the remote, industry, and operating environments. Your environmental scan should describe the situation completely and accurately. You should identify any major changes that you expect to affect your remote, industry, or operating environments in the next 5-10 years. This will include the following subcomponents:
a. Utilize a macroeconomic forecast of economic indicators that will affect your chosen industry in the future and should be considered part of strategic planning.
b. Analyze the non-economic factors in the remote environment:
1) Social and Cultural
2) Political
3) Technological
4) Demographic
Critically analyse the topic. Include the reasons why the issues you discuss are significant. By attempting to answer in the essay you will develop your argument and the central idea.
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Marketing Planning Guide
public or private organizations should be allowed to discriminate openly against women?
The first part involves discussing the daily operations of the women garment store and if you are in a production environment, please provide detailed instructions on how you plan to manufacture your product.
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