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Describe your level of loyalty to the company. What about your experience with the company brings you back time and time again?
What specific strategies does the company use to retain loyal customers?
What value do you get from the relationship, and how does the company capture value from you in return?
You are the marketing manager for a start-up company that manufactures farm tractors. you are planning to enter the markets in the US, Japan, and India. What promotion strategy would you use for each market and what will your supply chain look like? ..
Identify and discuss 5 different types of consumers covering three types of buyer. What markets segments does import used car cover?
What is the impact of forecasting on inventory management? Explain the relationship with formulas.
a. Compute monthly labor productivity under each system. b. Compute the monthly multifactor productivity under each system c. Compute the changes in monthly productivity and comment on them according to the two measures.
how is the organization's structure and design a reflection of its environment, goals, and competencies?
What are some of the reasons for (or sources of) violence in the workplace? How can employers and employees guard against such violence?
Why plans failed to achieve the targets in the uk housing industry? According to the case why central planing is important?
Whippany manufacturing wants to estimate costs for each product they produce at its Troy plant. The Troy plant produces three products at this plant, and runs two flexible assembly lines. Each assembly line can produce all three products. Classify ea..
What role should employees, in general, play in the development of performance metrics? Why is this role important? Why is organizational learning significant in health care today? Do you think organizations need to be aware of what is organizational..
Why did the first U.K. launch go awry? What changes were made for the U.S. market? Should other changes be considered? Assume tough competition is coming. How can Red Bull protect its franchise? What actions would you recommend? Why?
Distinguish policies on external competitiveness from policies on internal alignment. Why is external competitiveness so important? What factors shape an organization's external competitiveness?
This discussion helps you develop the skills to master the following course competencies: Develop innovative and sustainable solutions to strategic marketing challenges. To define market segments, a company goes through a process of discovery that be..
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