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Pick a brand you are familiar with. This can be a store you shop at often, a product you frequently buy, or a company you trust.
Imagine that you are a marketing research assistant for this company and that you are planning a social media research study.
1. Describe what type of qualitative and quantitative data you plan to collect, and from which social media sites you plan to collect the data.
2. Explain how you will perform an observational analysis and a content analysis on the brand you picked in Step 2.
The specifications for a plastic liner for concrete highway projects calls for a thickness of 3.0 mm 0.2 mm. The standard deviation of the process is estimated to be 0.02 mm. The process is known to operate at a mean thickness of 3.0 mm. Is the proc..
Operations Management Table of Organization Flowchart Question
Discuss the pros and cons of a matrix organization for project management. As a project manager, what types of things would you need to do well in order for your project to work within a matrix organization?
If your organization has a vision, how strong is it in fostering passion and drive to creativity and innovation? If your organization does not have a compelling vision, post your version of such a vision.
Does anyone care whether a company is ethical or not? Does anyone really care if a company operates legally and or ethically? Is tax evasion just part of a shrewd business?
How do retailers like David Jones add value to the marketing system? Does an on-line retailer like Scorpio add value in the same manner?
What is e-business strategy framework? Cite some examples or types of e-business strategy framework. What are the key elements of the e-business strategy framework? Review the impact of the Internet on the five forces industry framework. What is virt..
What sorts of competitive advantages do you think a company that implemented a monitoring program would have? Identify an industry with a common risk and a company in that industry that appears to have a competitive advantage. What is the competitive..
Forecasting is important relative to capacity requirements planning. Discuss the merits of using judgment methods (i.e., qualitative data) in contrast to quantitative forecasting methods. Which methods do you consider to be superior or more ac..
Examine arbitration as a quasi judicial process in which parties agree to submit unresolved disputes to a neutral third party for binding settlement.
Explain the choice among Portfolios A, B, and C using the Markowitz decision rule. Explain the choice among Portfolios A, B, and C assuming that borrowing and lending at a risk-free rate of R_F = 2 percent is possible.
Automakers came to Washington in late 2008 asking for Federal financial aid to avoid bankruptcy and possible liquidation. Their reception was chilly, but after heated debate, General Motors and Chrysler were granted government loans and loan guarante..
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