Reference no: EM133396278
Questions:
1. According to the strategic/consultative Selling Model. What are the three prescriptions for developing a successful personal selling philosophy?
2. A friend of yours has invented a unique and useful new product. This friend an engineer by profession, understand little about marketing and selling this new product. She does understand, however, that "Nothing happens until someone sells the products". She has asked you to describe the general factors that need to be considered when you market a product. Make an outline of what you will say.
3. List and describe three guidelines used as a foundation of a self-imposed code of business ethics
4.What are some of common ways salespeople add value to the product they sell Give samples.
5. Explain the statement, "Your greatest strength can become your greatest weakness."
6. Select a product you are familiar with and know a great deal about. (This may be a item you have shopped for and purchased, such as a smartphone or a car.) Under each of the categories listed, fill in the required information about the product.
Please note : I-PHONES ARE NOT ALLOW TO BE USE FOR THIS QUESTION.
a. Where did you buy the product? Why?
b. Did the product design influence you decision? Explain.
c. How and where was the product manufactured?
d. What different applications or uses are there for the product?
e. How does the product perform? Is there any data on the product's performance? What are they?
f. What kind of maintenance and care does the product require? How often?
g. Could you, as a sales representative, sell the product you have written about in categories (a) through (f)? Why or why not?