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Describe the target market profiles and key buying behaviors

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Reference no: EM131035314

Prepare a 250 word Market Segmentation Plan for the New Product/Service Launch Marketing Plan. Include the following for both the domestic and international markets based on the research: automobile Japan and United States .

· Describe the target market (audience) profiles, key buying behaviors, and decision motivators for the consumer target market. Note: Do not pick different target markets for the domestic and international markets.

· Justify the position strategy.

· Conclusion

Response should be in APA Format.

Reference no: EM131035314

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