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Describe the marketing decision making

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Reference no: EM132952384

ABM Solutions has hired employee to help them with their marketing decision making on whether to use a Free or open Source Project Management Software.

SWOT analysis on Free or Open Source Project Management, based upon the following issues:

1. Free

2. Save company resources for the annual holiday party.

3. Community support makes open source more agile.

4. Missing out on all extra features of paid software.

5. Limited customer

6. Stick it to the man using open source.

7. Try out PM software without financial commitment.

8. Infrequent updates

9. Open source PM software is abandoned by the developer.

10. Trying to reach customer service on a free version in the middle of a hectic schedule.

11. Limited customer support.

12. Basic version are often easier for new users.

Reference no: EM132952384

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