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1. Describe the major functions of marketing channels. Why are these functions better accomplished through the combined efforts of channel members?
2. Compare and contrast the four major types of marketing channels for consumer products. Through which type of channel is each of the following products most likely to be distributed?a. New automobiles
b. Saltine crackers
c. Cut-your-own Christmas trees
d. New textbooks
e. Sofas f. Soft drinks
Students will be writing a peer-reviewed journal article paper relating to integrated marketing communications (IMC)
When selecting a licensee in each country, what factors should Coca Cola consider?
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Explain External and Internal Environmental Analysis and identifies and analyzes the most important external environmental factor in the remote
"Infographics are everywhere. Some love them. Some hate them. But however you feel, it's fun to learn a little bit in a short period of time. Company name and mission statement, slogan, or vision
It's for a company called "Big lots" , it's to talk about the target market of "Big Lots" and what do they do to reach this target market in 2 pages
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Build awareness for Haighs Chocolate - to increase brand recognition for Haigh's Chocolate
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Write a 3-5 page paper on "The Factors Effecting the Location of Manufacturing and Warehousing Facilities." PLEASE see attached research paper requirements before starting
Natural Resources International is a mining company. It has recently had trouble with a local community near one of its mining operations in Asia.
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