Describe the factors that complicate the pricing decision

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Question 1. Describe an approach FedEx could use to demonstrate the value it provides to a small manufacturer of gourmet cooking supplies.

Question 2. A business marketing manager often has great difficulty in arriving at the optimum price level for a product. First, describe the factors that complicate the pricing decision. Second, outline the approach you would follow in pricing a product in the business from DELL corporation.

Reference no: EM132878296

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