Describe the crisis faced by the organization

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Reference no: EM133560313

Discussion Post: Tackling a Crisis Head-on

Your research for this discussion question will be a part of that assignment. Read the Assignment instructions before beginning to work on this discussion question.

Go to The Wall Street Journal using the link in the course menu and find an article about a crisis that occurred at an organization in the last year. The organization could be in any sector and can be for-profit or not-for-profit.

Considering the course materials, respond to the following:

Question 1) Describe the crisis faced by the organization and post a link to the article.

Question 2) What communication tactics did the organization use to address the crisis?

Question 3) Refer to both Jack's and Warren's guidance for dealing with crises.

Question 4) To what extent was the organization's crisis communication plan effective? If you were a senior leader in the organization, would you have responded differently? Explain.

Reference no: EM133560313

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