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Harvard Business Review Case - Innovation Magic
The process of Innovation as described by the author in the HBR case #1 on "Innovation Magic" combines:
. a deep understanding of what needs to be solved
. how to solve it
. how to hide the solution
. how to sell the experience
Describe the common features of the innovation process from the case study that you feel would apply to a broad base of business areas.
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Organizational Change and Development.
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