Describe the basic step for a successful e-commerce strategy

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Reference no: EM131268990

•If an alliance fails to meet strategic goals, how do top managers resolve the situation? How can an alliance be improved?

•Explain conditions under which a firm chooses a management structure available for a strategic alliance.

•Describe the basic steps for a successful e-commerce strategy.

•Compare and contrast the kinds of commitment needed in a strategic alliance.

•Explain e-commerce security. What are the four key aspects of information security? What can a multinational do to ensure security of its e-commerce system?

•What are some of the factors that an MNC manager considers when picking a country for establishing an e-commerce business? Why do trading blocs such as Mercosur, ASEAN (Association of Southeast Asian Nations), and the EU (European Union) present significant potential for e-commerce businesses?

•What are the main types of strategic alliances? Compare and contrast them.

•What are e-commerce enablers? Why are they becoming essential to e-commerce? What are the essential services provided by e-commerce enablers?

APA format at least 120 words per question.

Cullen,J.B., & Parboteeah, K.P. (2014). Multinational management: A strategic approach (6th ed.). Mason, OH: South-Western.

Reference no: EM131268990

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