Describe the balancing act of quality versus quantity

Assignment Help Marketing Management
Reference no: EM132264323

Question: Marketers are always faced with a balancing act of quality versus quantity. It becomes a balancing act, because you unquestionably need both to accomplish content marketing success. But time, budget constraints, staffing shortages, and a host of other aspects prevent both quality and quantity from working together on a regular basis. When it comes to health care marketing, which is better:

• "Less is more" - Reduce volume of marketing content, minimize production costs, and focus on subjective quality at the expense of quantity?

• "More is more" - Provide robust marketing content at a rapid pace, increased production cost, and focus on information quantity at the expense of low quality?

Are there instances where either of the scenarios would be suitable to use? What are the repercussions of each? So, when you have to choose sides, which do you choose?

Upon completion must respond to 3 classmates answers!

Reference no: EM132264323

Questions Cloud

Primary sources of funds for new business : What are the primary sources of funds for new business owners? Why is this so common?
What is the common and scientific name : Find an invasive species in your area or somewhere you have been - a plant, animal, insect, fungi. Include the name of the species in the title of your post.
What will its price be today : A zero coupon bond has a face value of $210 and matures in 2 years. The rate of return on equally risky assets is 5% what will its price be today?
Measured in us dollars : In 1990 Sweden had a gdp of $69 billion (measured in us dollars) and a population of 5.0 million. in 2010, Sweden had a gdp of $157 billion
Describe the balancing act of quality versus quantity : Marketers are always faced with a balancing act of quality versus quantity. It becomes a balancing act, because you unquestionably need both to accomplish.
Regulating a monopoly : Say you have a monopoly that provides a transportation service to a city. Total investment in infrastructure and busses amount to $65,000,000.00
Profit potential of the development : We are presented with land use choices. Individuals are free to choose their own development strategy based on the profit potential of the development
Develop question related to a potential treatment or therapy : Develop a question related to a potential treatment or therapy for this condition followed by a hypothesis (you can look on-line for relevant information).
Profit difference between choices : Which of these three pricing choices yields the greatest profit to MedDevices? How much is the profit difference between these choices?

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd