Describe specific experimentation and observational methods

Assignment Help Marketing Management
Reference no: EM131541146

You are the research manager within your organization, and you are grappling with a problem that needs further research. Your immediate supervisor is interested in using experimentation and observation research techniques in researching this problem and requests that you prepare a presentation to educate him on these methods. You are unsure whether using these techniques would be adequate, but you set yourself on a mission to analyze the two research methods to provide him with the best information.  Research Methods 4 Compile a PowerPoint with your analysis of experimentation and observation as they apply to your company and/or discipline. In your PowerPoint, be sure to address the following questions/topics:

1. Describe specific experimentation and observational methods that could be used within your discipline to gather data. Include your rationale.

2. Evaluate their effectiveness with respect to certain areas within your discipline.

3. Include company or organizational examples, as relevant.

4. In your opinion, are there any ethical implications with the use of experimentation and observational methods within your discipline?

Your presentation must be at least 12 slides in length (including a title slide and a reference slide). In this presentation, you are required to use speaker notes. In the speaker notes, you will provide what you would say if you were actually giving the presentation to your supervisor. Please write your notes in complete sentences and adhere to typical grammar and punctuation rules. All sources used must be referenced; paraphrased and quoted material must have accompanying citations.

Reference no: EM131541146

Questions Cloud

Describe the process of quantitative analysis : Describe the process of quantitative analysis. Categorize business problems that can be solved through quantitative analysis.
Devise an optimal two-part tariff pricing policy : Each consumer's demand curve is P = 20 - 4Q. The marginal cost of production is $4. Devise an optimal two-part tariff pricing policy.
Cause severe negative payoff to consumers : Discuss why one bank going into a bust might cause a severe negative payoff to consumers (no math here)
Draw the equivalent cash flow diagram : 1. Draw the equivalent cash flow diagram and find the present value for the following cases:
Describe specific experimentation and observational methods : Describe specific experimentation and observational methods that could be used within your discipline to gather data. Include your rationale
Calculate value of trade receivables under existing scheme : Calculate the value of trade receivables under the existing scheme and the proposed scheme at the year-end. For this assignment, ignore taxation.
What are some suitable investments based on risk profile : What are some Suitable Investments based on Risk Profile? What is Investment Time Horizon?
Determine the primary and secondary target markets : Determine the primary and secondary target markets for your company. Write an introduction to your company
What problems arise from excessive ethnocentrism : During this second module, we focus upon the concept of culture and all its components. After you have read the reading assignment and lectures for this module.

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd