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Questions for Case Study: Southwest Air Lines
Q 1. Is the U.S. airline industry attractive?
Q 2. Describe Southwest Airlines' strategy.
Q 3. Why is Southwest successful?
Q 4. How easy would it be to imitate this strategy?
Q 5. is the strategy sustainable?
Q 6. Should southwest become an international airline?
Determine two (2) specific ethical issues that General Electric (GE) Healthcare faced when implementing its strategy to introduce low cost diagnostic equipment to developing countries. Recommend two (2) actions that GE can take to resolve these ethic..
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