Describe data collection procedures and sample participants

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Welcome Inc. is a chain of fast-food restaurants located in the major metropolitan areas in the South. Sales have been growing very slowly for the last two years. Management has decided to add some items to the menu, but they first want to know more about their customers and their preferences.

1. List one research objective

2. List one hypothesis

3. What kind of research design is appropriate? Why?

4. Briefly describe data collection procedures and sample participants

Reference no: EM132233588

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