Reference no: EM133935343 , Length: Word Count:4000
Professional Practice and Business Placement
Component: Individual Portfolio- Personal Branding Pack
Learning Outcome 1: Undertake an audit of skills and capabilities, reflecting on the outcomes and engage with a business management programme of professional development.
Learning Outcome 2: Demonstrate a critical awareness of business and management principles and practices that support organisational success.
Learning Outcome 3: Develop independent learning, time management and organisational skills to facilitate the arrangement and completion of professional engagement.
Assignment Brief:
Assessment Description: Personal Branding Pack (Portfolio)
This assessment focuses on developing a Personal Branding Pack as part of your professional growth and career planning. The objective is to create a comprehensive portfolio that showcases your skills, strengths, and professional identity while mapping out a structured plan for career progression.
You will begin with a self-assessment to identify your key strengths and areas for improvement, which will serve as the foundation for your personal brand and future career aspirations. This portfolio will be compiled into an e-portfolio and submitted as a PDF document for evaluation. Get top-notch online assignment help now.
Assessment Requirements:
Your Personal Branding Pack should include the following components:
Skills Audit - A self-evaluation of your current skill set, identifying strengths and areas for development.
Personal and Professional Development Plan - A structured plan outlining your career goals and the steps needed to achieve them.
Curriculum Vitae (CV) - A well-structured and professional resume highlighting your qualifications, experiences, and key competencies.
Cover Letter - A tailored cover letter that aligns with your career aspirations and effectively markets your abilities.
Online Portfolio of Work - A collection of your best work samples, showcasing your expertise and achievements in your field.
LinkedIn Profile - A professional LinkedIn profile that reflects your career interests, skills, and accomplishments.
Gantt Chart - A visual timeline that details the key milestones and tasks involved in achieving your career goals.
Business Card - A professionally designed business card that aligns with your personal brand identity.
This portfolio will serve as a valuable resource for job applications, networking, and career advancement, providing you with a solid foundation for your future endeavors.
Please refer to the instructions in Appendix 1 for guidance on how to structure your report.
Submission Guidelines:
· Document Format: Submit task in a single PDF (.pdf) document.
· Font & Spacing: Use Arial or Calibri font, size 12, with 1.5 line spacing.
· File Responsibility: If you submit a file in an unreadable format, it is your responsibility to ensure the correct file is resubmitted before the deadline.
· Images for Digital Personal Branding Pack: Ensure that your submission contains a complete set of at least 10 annotated images showcasing key elements of your personal branding materials. These should include screenshots of your LinkedIn profile, Digital Business card, copies of achievements and certifications, CV, cover letter, and online portfolio. Each image should be clearly labeled and include a brief description explaining its relevance, functionality, and how it contributes to your professional brand. Missing or incomplete images may affect your marks.
· Ensure your report includes in-text citations and a full reference list in Harvard style.
· Failure to adhere to these guidelines may result in reduced marks
Tips:
Create an e-portfolio using google sites or any other tool of your choice.
Create all the items listed in the branding pack using apps shown in class.
Upload each of the items created above on the e-portfolio.
Share your e-portfolio link and any other link with your teacher for feedback.
TASK 1- Personal Branding Pack (Portfolio)
Your personal branding pack should contain the following.
Skills audit
The Skills Audit is a self-assessment tool designed to help students reflect on their competencies. It serves as the foundation for crafting a targeted CV, Cover Letter and Professional Development Plan.The main purpose of this skill audit is to Identify key strengths and weaknesses to tailor career development efforts. Students should evaluate their current skill set using a rating system (e.g., 1-5 scale) and provide a brief rationale for each rating. This helps them identify gaps that need to be addressed through their personal development plan.
Personal and professional development plan
A Personal and Professional Development Plan is a strategic framework that helps individuals set and achieve their career aspirations by outlining short- and long-term goals. It is crucial for career progression, as it provides a structured approach to skill enhancement, learning opportunities, and professional growth. Within the context of this assignment, this plan enables students to reflect on their current abilities, identify areas for improvement, and create a clear roadmap to achieving their career objectives. By setting measurable goals and reviewing progress, students can ensure they remain on track for success in their chosen career paths. This component is essential in aligning the personal brand with future ambitions, making it a core part of professional development.
Cover letter
Write a one-page professional cover letter for your dream job detailing your skills, training, and experience and why you are the best candidate for the role.
Curriculum Vitae (CV)
Build you CV and upload it to your e-portfolio
Online portfolio of work
Include a screenshot of all the online portfolio of work that you have carried out in the past 3 terms. This could a testimonial, a voluntary work or certificates for courses that you have attended or digital badges that you have earned. It could be evidence of any work that you have carried out as part of your professional development and career development.
LinkedIn Profile
If you have not got a LinkedIn profile yet, create one and attach a screenshot or link to the profile.
Gantt's Chart
Build a Gantt's chart detailing how you arranged and completed a professional engagement.
Business Card
Prepare and launch a digital business card.