Demographic characteristics of your target market

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Reference no: EM132223094

Target market characteristics for a salon

What are the demographic characteristics of your target market? ( For individuals, list age, gender, marital status income, education level and so on.

Describe the geographic area you are targeting ( country, region, state or province, city, suburb, zip codes and so on)

How do your customers spend their time? Describe their lifestyle

What are some of the psychographic aspects of your customers ( Their motivations, based on emotions, desires lifestyle and values)

How and where do your customers make their purchases? How long do they wait between purchases?

What factors are most important to your customers when deciding to buy? What kind of trade offs are they willing to make? What trade offs will they absolutely resist.

Reference no: EM132223094

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