Demand forecasting for effective supply chain management

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Reference no: EM131231176

1. Why is demand forecasting important for effective supply chain management?

2. What are the key features of CPFR? Why would a company consider adopting CPFR?

3. West Marine identified the ten performance improvement steps in their successful implementation of CPFR. Is West Marine’s approach unique, or can their experience be duplicated at another company? What are the key challenges that other companies will face in implementing CPFR?

Reference no: EM131231176

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