Defining the business and identifying key competitors

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Reference no: EM132312312

Based on the attached Documents (Yip_11 and Yip_Appendix), develop a Business Plan for your selected topic based on your proposal. Complete by Sunday, end of week 3, including:

• Defining the business (including, customer needs, technologies used, customer segments, products offered)

• Identifying key markets (including, overview of the industry and Market Analysis)

• Identifying key competitors (including, Economics of the Business)

• Checking country selection (including geographic scope)

• Checking core strategy (including, Management Team)

Reference no: EM132312312

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