Define the most important element of a marketing plan

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Reference no: EM132279103

Questions: In 1-2 pages (120 words or more) answer the following:

1. What do you believe is the most important element of a marketing plan? Provide your rationale for this statement.

2. What do you believe is the least important element of a marketing plan? Provide your rationale for this statement.

3. Provide three reasons why a company should write a marketing plan. Provide your rationale for this statement.

Reference no: EM132279103

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