Define the core issue or issues involved in the case

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Reference no: EM132458727

1. Define the core issue or issues involved in the case. (You may do a brief situational analysis including internal/external, competition, positioning, etc. analyses).

2. Identify the marketing alternatives (strategy or significant marketing action) decision-makers may select (at least three comprehensive alternatives). You need to describe the alternatives and have good rationales to support them.

3. Offer a thorough rationale of your recommended approach (the best alternative) to addressing the case issue(s).

Attachment:- Creating a Winning Customer Experience in Consumer Electronics.rar

Attachment:- Creating Winning Customer Experience in Consumer Electronics.rar

Reference no: EM132458727

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