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Customer was having financial troubles

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A regional sales manager suspected that one of her customer was having financial troubles. However, she was reluctant to mention it to her superior because she felt that she could be wrong. She kept quiet for several months, continuing to take large orders from this customer and hoping that the customer could recover from their troubles. Eventually, the customers went bankrupt and defaulted on the payment of several large bills. What went wrong? What would you have done differently?

Reference no: EM131313399

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