Customer service-customer happiness in hospitality industry

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Reference no: EM132228318

1. Write a paragraph (12 to 15 sentence) about how an enhanced customer experience can help increase customer service and customer happiness in the hospitality industry. Provide 2 citations in APA from academic journals or library databases ONLY (scholarly articles, not websites)

2. Identify the most urgent decision needing to be made to ensure the competitive sustainability of Apple or to move toward a sustainable competitive advantage.

3. Describe how you could use Cost benefit Analysis (CBA) to determine the viability of global interventions in reducing adverse impacts of global warming. Hint: compare William Nordhaus vs. Nicholas Stern approaches.

Reference no: EM132228318

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