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Customer loyalty battles

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Reference no: EM131269782

Case study - Olympic rent a car U.S: Customer loyalty battles

1. Describe the strengths and weaknesses of the program Olympic medalist from the point of view:

a. operator airport

b. Management Olympic

c. employees Olympic

2. If the Olympic respond to what is done by the entreprise,

a. Describe the impact that would occur by emphasizing dollars spent vs. days of rental

b. What is the cost to be borne Olympic to match the enterprise

3. Make a positioning statement and the value of the proportion that should be owned Olympic rent a car.

Reference no: EM131269782

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