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Critically analyse positive and negative impacts of event

Assignment Help Marketing Management
Reference no: EM132444610

Assignment - Case Study Mixed Media

Task description:

To complete this assignment you must have attended the event you nominated and discussed in Assignment 2 (you must choose an event that you can attend during session 3).

Chosen Event - New Year Eve Fireworks in Sydney

Identify and critically analyse the positive and negative impacts of the event utilising the principles of sustainability and the triple bottom line approach. (refer to the academic literature on these concepts). A reference list should be provided for any academic literature cited. Visual evidence such as photos or video is encouraged when discussing the event impacts.

Provide recommendations for future activities which clearly identify issues relevant to event management.

You should use creativity in the approach taken to presenting the information about your event.

There are various options for presenting this assignment. You can choose to do ONE of the following formats:
• A 2000 word report inclusive of photos
• A 5-6 minute video
• A 15 slide audio narrated Powerpoint presentation
• A photo essay supported by 1000 words
• A blog

Please note: This is an independent, self-directed assessment task and therefore students will be responsible for attending, negotiating any permissions if appropriate, their own transportation and any expenses incurred attending the event. The process for submission of this assessment will depend upon the format chosen and prior negotiation with the tutor is required.

Learning outcomes

1. Comprehend and evaluate the role of festivals and special events in contemporary society.

2. Identify and discuss the various planning processes of the events industry and explore specific implications to event management.

3. Identify and analyse the economic, environmental, sociocultural and political impacts associated with events and discuss the management of associated issues.

Need harvard referencing in text and in the reference list

Attachment:- Case Study Mixed Media.rar

Verified Expert

The report is about 3BL and sustainability aspects of the NYE (New year Eve)2020 in Sydney.The process included evaluation of the event conducted using sustainability perspectives.Assessment process and recommendations are also given. References included;.

Reference no: EM132444610

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Reviews

len2444610

1/29/2020 9:08:51 PM

This is a photo essay You should put photos and essay. This need harvard referencing in text and in the reference list. I chose the event - New Year Eve Fireworks in Sydney

Write a Review

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