Create a revised mission statement

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Reference no: EM13731185

Learning Activity 1: In our readings for this week we were introduced to the 5 P's of Strategy. The link below is an interview with the CEO of Dominoes Pizza. In this video he is discussing the companies 3rd Quarter 2013 results. After reviewing this interview search the Internet for information about the current Dominoes strategy.

Based upon your understanding of the 5 P's of Strategy, this interview and the research you have conducted relating to the current Dominoes strategy, explain how Dominoes Pizza is applying each of these five ways of thinking about their strategy. Support your responses with detailed examples.

https://video.cnbc.com/gallery/?video=3000207809&__source=yahoo%7cheadline%7cquote%7cvideo%7c&par=yahoo

Learning Activity 2: The following is the Mission Statement for Avon:

Avon Products, INC

Description: Avon Products is a direct selling company that distributes both cosmetics and other beauty items.

Mission Statement: The Global Beauty Leader We will build a unique portfolio of Beauty and related brands, striving to surpass our competitors in quality, innovation and value, and elevating our image to become the Beauty company most women turn to worldwide. The Women's Choice for Buying We will become the destination store for women, offering the convenience of multiple brands and channels, and providing a personal high touch shopping experience that helps create lifelong customer relationships. The Premier Direct Seller We will expand our presence in direct selling and lead the reinvention of the channel, offering an entrepreneurial opportunity that delivers superior earnings, recognition, service and support, making it easy and rewarding to be affiliated with Avon and elevating the image of our industry. The Best Place to Work We will be known for our leadership edge, through our passion for high standards, our respect for diversity and our commitment to create exceptional opportunities for professional growth so that associates can fulfill their highest potential. The Largest Women's Foundation We will be a committed global champion for the health and well-being of women through philanthropic efforts that eliminate breast cancer from the face of the earth, and that empower women to achieve economic independence. The Most Admired Company. We will deliver superior returns to our shareholders by tirelessly pursuing new growth opportunities while continually improving our profitability, a socially responsible, ethical company that is watched and emulated as a model of success.

Based upon what you have reviewed in the course readings for this week, do you believe that the Avon Mission Statement meets the criteria for an effective Mission Statement?

Provide a detailed rational to support your position by comparing and relating this statement to the characteristics of an effective statement that was discussed in the readings for this week. Your response should explicitly reference the characteristics of an effective statement.

Create a revised Mission Statement that illustrates a more effective Mission Statement if you feel that this statement is ineffective.

Reference no: EM13731185

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