User Account

All Pages

Create a diagram detailing the service delivery process

Assignment Help Marketing Management
Reference no: EM132264260

Question: It is critical to make the best of every interaction with the customer.

Using the same organization selected in Week 1 for the course project, address the following:

1. Summarize the key product/service offered by your organization, including the role of the customer service department or direct service required to make a sale to the customer.

2. Create and defend a diagram or flowchart detailing the service delivery process. The chart should clearly identify each contact point (e.g. frontline employee, supervisor, delivery, etc.) before, during, and after the purchase. Your defense of the diagram should detail the role of each contact and assess why each role is critical to the entire service delivery process. (For assistance, review Service Delivery lecture tab and click here for a Service Delivery Infographic).

3. Analyze at least three possible contact point failures in the service delivery process for your organization. Why do you consider these to be possible contact point failures?

4. Justify recommendations to prevent or address the potential contact point failures and enhance service delivery in your organization. Be sure to consider how customers will benefit by your recommendations.

5. Defend a statement positioning the brand around the new/improved services.

Reference no: EM132264260

Questions Cloud

What are the characteristics of the coaching process : This week outlines 6 characteristics of the coaching process and an associated, yet itinerant, research issue. Even though you are at the very beginning.
Calculate and mark the expected income of the lottery : Draw this scenario. Calculate and mark the expected income of the lottery and the utility associated with that income.
Federal court system and state court system : Explain some similarities and differences between the federal court system and state court system?
What is the difference between income and substitution : What is the difference between income and substitution effect in regards to labour economics?
Create a diagram detailing the service delivery process : Create and defend a diagram or flowchart detailing the service delivery process. The chart should clearly identify each contact point (e.g. frontline employee).
Perform the appropriate test : Perform the appropriate test to determine if the proportion distribution of likely most popular majors in the next two years appears to be significantly
Describe your reaction to case from that officer perspective : Case analysis assignments are designed to demonstrate your analytical abilities and your critical thinking skills. They are NOT summaries of the case.
Do we need more or less government intervention : Do we need more or less government intervention to decide WHAT, HOW, and FOR WHOM? Give specific examples.
What problems and advantages would result from such a system : Why not privatize local fire departments who would sell their services directly to customers? What problems and advantages would result from such a system?

Reviews

Write a Review

Marketing Management Questions & Answers

  Integrated marketing communication

Developing an IMC plan of Amazon that aims to create awareness and knowledge amongst Singaporean  consumers of the ethics involved in buying clothing made from Bangladeshi factories  .

  Multiple choice questions on e-commerce

The assignment in Computer Science or Information Technology is about multiple choice questions, particularly in e-commerce. Questions such as types of e-commerce websites, commercial websites, disintermediation, Platform for Piracy, the data that ca..

  Balanced scorecard for red lobster

The assignment in marketing is about Red Lobster, which is one US and Canada's most loved seafood restaurant. It has hundreds of outlets in US and Canada and it now wants to expand further. The approach adopted by Red Lobster has been discussed in fu..

  Marketing plan - marketing audit, swot and smart report

The assignment in marketing is about preparing a marketing plan. As part of marketing plan, the SWOT analysis, assessing the competitive position, identifying critical competitive issues, marketing objectives, strategy and actions have been suggested..

  Marketing plan

Marketing deals with preparing a marketing plan for either an existing product or a new product. Various aspects about launching a new product into the market are discussed ranging from the industry the product belongs to, goals and vision of the com..

  Yamato corporation analysis - harvard case study

Please refer to the PDF for the Case Study and questions.The case study from Harvard Business School is about Yamato Corporation, a parcel delivery company which provides door to door delivery in Japan.

  Marketing plan - create a new product

The assignment in marketing is about competitive analysis for a new product namely "heated insoles". These heated insoles can be put in shoes and they can protect the wearer's feet by keeping them warm during cold winters.

  Report on digital marketing strategy for a website

Promotion strategies of  the one's own developed website

  Integrated marketing campaign of mccafe

Integrated marketing campaign for McDonald's McCafe. McCafe has been launched in Canada. This is a case study which involves the use of digital marketing and social media marketing apart from regular marketing such as TV and radio. All these more are..

  New product development at adidas

In this paper, the researcher also determines the different kind of practices used by Adidas to manufacture shoes for its customers.

  Managing services in competitive environment

Services can be defined as separately identifiable, intangible activities which provide want-satisfaction when marketed to household consumers and/or industrial users.

  Prepare a marketing plan

A marketing plan is an essential tool for any marketer, providing direction for a brand, product or organization. A marketing plan describes the marketing environment, marketing objectives and marketing strategies.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd