Corporate strategies and strategic alternatives

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Reference no: EM131233967

A. Strategic Alternatives – for each of the following list the alternatives with the appropriate pros and cons for JetBlue Airways

1. Corporate Strategies – propose at least two w/ pros and cons.

2. Business Strategies

a. Generic Strategies - propose at least two (w/pros and cons)

b. Competitive Strategies - propose 3 or more. (w/pros and cons)

B. Recommended Strategy

1. Recommend at least one corporate strategy; one generic strategy and two or more competitive strategies.

2. Provide a rationale for choosing each.

Reference no: EM131233967

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