Consumer behavior model-consumer factors

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Consumer Behavior Model: Environmental factors identify two of the most important environmental factors you think are relevant to the customers Walt Disney Studio. Explain your choices.

Consumer Behavior Model: Consumer factors. model of consumer behavior identify the three most important consumer factors you think are relevant to the customers of Walt Disney studio

Role of involvement in consumer decision-making. Identify the level of involvement a customer of Walt Disney might use to make a purchase/no purchase decision. Then, discuss which type of buying behavior is most consistent with that level of involvement.

Consumer decision-making process. Go through the six steps of the purchase process outlined in the readings and identify where marketing can influence each of the six steps. For example, if a consumer just identified a need for Walt Disney in step one, then the company can advertise how your product fills that need. Or, if a consumer purchased your Walt Disney Studio, the consumer can be called and asked about their satisfaction with Walt Disney studio and if there is any dissatisfaction steps can be taken to ensure the customer.

Reference no: EM132242086

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