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1. Why is competitive intelligence so hot in today's business environment?
2. Walgreens includes advertisements for its store brand on its Web site, runs ads in weekly flyers, and promotes its store brand products on end-caps in stores. How might this affect Walgreens' relationship with manufacturers' brand suppliers? Do you think this increases the cost of the store brand items?
3. Is it ethical for companies to avoid certain segments? For example, many brands do not target low-income consumers. Is that unethical?
In small groups consider the pros and cons for each of the following gestures intended as an apology when a driver makes a mistake. Why would some fail?
Consider an "all-pay auction" with two players (the bidders). Player 1's valuation v1 for the object being auctioned is uniformly distributed between 0 and 1. -Calculate the Bayesian Nash equilibrium strategies.
Design a ticket pricing plan for the Nor'easters first season. Be specific and explain your assumptions - especially assumptions of cause and effect- that underline your strategy.
Barehugs is popular loungewear that prides itself on its versatility. Last year, its net sales were $1,750,000 with cost of goods of $390,000. Taxes totaled $61,650. The company's expenses totaled $960,000. Calculate the company's net after tax pro..
you are a marketing manager interviewing for a new job at several different firms simultaneously. you expect to be
early in their existence many businesses handle their activities internally. as businesses mature and grow they often
Provide quantitative goals related to market share, profits, customer base, number of units delivered/sold, and number of prospects converted to customer for the resource industry of Caterpillar
What potential growth strategy should the company employ, who might be a potential competitor to be over taken and how would it shift the core competencies?
Give three examples of how technology has benefited marketers. Also, give several examples of firms that have been hurt because they did not keep up with technological changes.
How many companies make robotic lawnmowers and What benefits are people seeking or needs are they trying to satisfy or criteria do they use when seeking solutions to lawn maintenance
Identify no less than one case for each of the accompanying subjects that you plan to use for your examination proposition due on Week Five: How Domestic Violence impacts kids' perrformance in school?
Do you agree with the authors of the document that Germany was being poorly treated? What response to their complaints might defenders of the treaty have made?
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