Competitive and price-sensitive

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Reference no: EM13919306

Ultratech, Inc., manufactures several different types of printed circuit boards; however, two of the boards account for the majority of the company's sales. The first of these boards, a television circuit board, has been a standard in the industry for several years. The market for this type of board is competitive and price-sensitive. Ultratech plans to sell 77,000 of the TV boards in 20x4 at a price of $430 per unit. The second high-volume product, a personal computer circuit board, is a recent addition to Ultratech's product line. Because the PC board incorporates the latest technology, it can be sold at a premium price. The 20x4 plans include the sale of 52,000 PC boards at $805 per unit.

 Ultratech's management group is meeting to discuss how to spend the sales and promotion dollars for 20x4. The sales manager believes that the market share for the TV board could be expanded by concentrating Ultratech's promotional efforts in this area. In response to this suggestion, the production manager said, "Why don't you go after a bigger market for the PC board? The cost sheets that I get show that the contribution from the PC board is more than double the contribution from the TV board. I know we get a premium price for the PC board. Selling it should help overall profitability.

  The cost-accounting system shows that the following costs apply to the PC and TV boards.

 

 

PC Board

TV Board

  Direct material

$

241

 

$

151

 

  Direct labor

 

3.5

hr.

 

2.0

hr.

  Machine time

 

1.5

hr.

 

0.5

hr.

 

    Variable manufacturing overhead is applied on the basis of direct-labor hours. For 20x4, variable overhead is budgeted at $25,366,950, and direct-labor hours are estimated at 352,800. The hourly rates for machine time and direct labor are $22 and $30, respectively. The company applies a material-handling charge at 10 percent of material cost. This material-handling charge is not included in variable manufacturing overhead. Total 20x4 expenditures for direct material are budgeted at $24,159,000.

   Andrew Fulton, Ultratech's controller, believes that before the management group proceeds with the discussion about allocating sales and promotional dollars to individual products, it might be worthwhile to look at these products on the basis of the activities involved in their production. Fulton has prepared the following schedule to help the management group understand this concept.

 "Using this information," Fulton explained, "we can calculate an activity-based cost for each TV board and each PC board and then compare it to the standard cost we have been using. The only cost that remains the same for both cost methods is the cost of direct material. The cost drivers will replace the direct labor, machine time, and overhead costs in the old standard cost figures.

 

  Budgeted Cost

 

   Cost Driver

Budgeted Annual
Activity for Cost
Driver

  Procurement

$

920,000

 

   Number of parts

 

  7,385,700 parts

  Production scheduling

 

500,000

 

   Number of boards

 

  135,450 boards

  Packaging and shipping

 

1,000,000

 

   Number of boards

 

  135,450 boards

 

 

 

 

 

 

 

  Total

$

2,420,000

 

 

 

 

 

 

 

 

 

 

 

  Machine setup

$

940,000

 

   Number of setups

 

  325,500 setups

  Hazardous waste disposal

 

120,000

 

   Pounds of waste

 

  35,994 pounds

  Quality control

 

1,192,000

 

   Number of inspections

 

  190,050 inspections

  General supplies

 

168,000

 

   Number of boards

 

  135,450 boards

 

 

 

 

 

 

 

  Total

$

2,420,000

 

 

 

 

 

 

 

 

 

 

 

  Machine insertion

$

3,000,000

 

   Number of parts

 

  5,232,000 parts

  Manual insertion

 

9,200,000

 

   Number of parts

 

  2,047,000 parts

  Wave-soldering

 

324,000

 

   Number of boards

 

  135,450 boards

 

 

 

 

 

 

 

  Total

$

12,524,000

 

 

 

 

 

 

 

 

 

 

 

 

  

  Required per unit

PC Board

TV Board

  Parts:

 

79

 

 

38

 

     Machine insertions

 

48

 

 

37

 

     Manual insertions

 

31

 

 

1

 

  Machine setups

 

3

 

 

2

 

  Hazardous waste disposal

 

.60

lb.

 

.04

lb.

  Inspections

 

2

 

 

1

 

 

 

Required:

1. Identify at least four general advantages associated with activity-based costing. (Select all that apply.)

2. On the basis of Ultratech's unit cost data given in the problem, calculate the total amount that each of the two product lines will contribute toward covering fixed costs and profit in 20x4. (Round your intermediate calculations to 2 decimal places.)

3. Using activity-based costing, calculate the total amount that each of the two product lines will contribute toward covering fixed costs and profit in 20x4. (Round your intermediate calculations to 2 decimal places.)

Reference no: EM13919306

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