Competitive advantage and marketability of the invention

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Richard Branson, the Virgin Atlantic billionaire, and his research team, came up with a plane with flapping wings that can cut energy costs and provide more of a green energy concept for planes. What are your thoughts on the concept, embedding insights on innovation, competitive advantage and marketability of the invention. As you reflect on this invention, think how you can embed innovation and creativity into your project for this course.

Reference no: EM132136201

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