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We are doing an international project for a class, where we have to choose a global product and introduce it to a foreign country, for this project we have decided to use the brand of '' Bimbo '' (the brand of bread), we have done a little research and apparently there is no Bimbo in Germany, so we are using to use Germany. What I need is to Compare/Constrast with the competition such as product feature, brands, packaging, price , dsitribution , etc. So the question is:
To compare/ constrast the competitors of Bimbo as a new brand with the German bread brands
(Thank you, and will be great if you can share the reference)
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