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Compare and contrast the various communication strategies

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Reference no: EM131061636 , Length: word count:200

Compare and contrast the various communication strategies you learned about in this unit. To do so, complete the following:

Identify two competing brands and compare the communications strategies for them based on the following factors:

Pull versus push.

Mass versus direct media.

Advertising versus consumer promotions.

Traditional versus nontraditional options.

Broadcast versus print.

150-200 words

Reference no: EM131061636

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