Compare and contrast facebook vs google

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Reference no: EM13104627

Compare and contrast Facebook vs. Google in the following key areas (including but not limited to):
Business model and strategic focus (discuss competitive advantage in this section)
Ad models (fully explain the hunt versus hike metaphor ,and compare and contrast the relative success of ad performance on search compared to social networks)
Strategic alliances and complementary acquisitions
Products and services (Innovation approach)
Basic Financial Performance (Revenue/Profit/Market Share)
Future predictions

Reference no: EM13104627


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