Reference no: EM132237658

1. The economic analysis method used when there are alternative ways of attaining a single type of outcome is:

Cost-effectiveness analysis

Cost-consequence analysis

Cost-minimization analysis

Cost-utility analysis

2. Grand Productions has just produced a historical epic film that appeals to the U.S. male audience because of its realistic battle scenes. However, Grand Productions knows that audiences in other countries will be drawn to the film for different reasons, such as its romance or it struggle between classes. Considering this, Grand Productions should give the film an international release using a ______ strategy.

a. Multi-domestic

b. global

c. low-cost

d. differentiation

3. If the proportion of people who intend to vote Democratic were to be estimated at a 95 percent confidence level, what sample size should be taken

a. If the accuracy is to be 0.01 (or one percentage point)?

b. If the accuracy is to be 0.03?

c. If the accuracy is to be 0.06?

d. Repeat the above for a 90 percent confidence level.

4. Companies with an inert culture

a. closely supervise their employees within a hierarchical system.

b. develop long-term career paths for their employees.

c. invest heavily in training and development of employees.

d. encourage the development of supportive work attitudes and behaviors.

5. What is a common reason that entrepreneurs often find managing difficult?

a. They are too far from their companies to see the need for change.

b. They are unwilling to share their vision with others.

c. They have trouble delegating authority because of the risk involved.

d. They are not good at communicating their ideas with others.