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The Better Business Bureau (BBB) has received several complaints over the past six months that certain local automotive dealers are engaging in subtle forms of racial discrimination. The alleged discrimination concerns such things as overly restrictive credit terms, lack of salesperson assistance, and refusals to perform routine maintenance services in a timely manner. The BBB has surveyed the firms in question and found no evidence of discriminatory practices, yet complaints continue to be received. The BBB decided to call in professional researchers and has contracted with your marketing research firm to collect data for use in their investigation of these allegations.
Briefly outline the manner in which you would collect information for the BBB using observation techniques. Be sure to address the issues of structure, disguise, natural vs. contrived, and mechanical vs. human administration in your answer. Do you think an observational study will yield information as good as, better than, or worse than, the survey?
Is it ethical and/or proper for a marketing research firm to conduct this type of research project? Why or why not?
Operations Management is about a book review. Title of the book is "Goal". This book has been written by Dr. Eliyahu Goldartt. The book has been appreciated by many as one of those books which offers an insight into the operations and strategic capac..
Operational plan pertaining to a hospitality enterprise is given in detail in the solution. The operational plan is an important plan or preparation which gives guidelines regarding the role and responsibilities of each and every operation at all lev..
Recognise the importance of a strategic approach to the development and deployment of organisational information systems. Demonstrate an understanding of the importance of databases and their integration to the organisation's overall information mana..
An analysis of the holding costs, including the appropriate annual holding cost rate.
Briefly explain Evolution and contributor of Operations management.
A number of drivers of change have transformed the roles, functions and responsibilities of an operations manager over recent years. These drivers have not only been based on technological innovations but also on the need for organisations to develop..
Compute the Optimal Order quantity of DVD players. Determine the appropriate reorder point.
Evaluate problems in operations and identify approaches to overcoming them. Critically evaluate operating plans and identify areas for improvement. Justify, implement and evaluate changes to operations in line with modern approaches.
Develop a report for Figi Fabricating that will address the question of whether the company should continue to purchase the part from the supplier or begin to produce the part itself.
Prepare a staffing plan showing the change of your unit from medical/surgical staffing to oncology staffing.
Ccompare the effectiveness of different leadership styles in different organizations
Be able to understand the concept of risk, roles and responsibilities for risk management and risk management tools and models.
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