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1. Cash and carry wholesalers are an example of
A.brokers
B. manufactures agents
C. limited service wholesalers
D. Drop shoppers
E. full service wholesalers
2. price elasticity affects
A.the product production limits
B.the demand for a product
C.customer service
D.the sponsorship potential
E. the zone of tolerance
3. Markets utilize promotional tools to create buzz about their products.
True
False
4. Aswot analysis can be utilized in the company analysis portion of the marketing plan
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