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Case: One Laptop Per Child
Answer the following:
1. Why are Microsoft, Intel, and other leading for-profit companies interested in low-cost computers for the developing world? Please explain.
2. Do you agree with Negroponte's decision to partner with Microsoft? Why?
3. Find another company who is successfully executing a "Give One Get One" business model. Describe that company, its history, brand equity, and its financial status. Describe its strategies and marketing tactics with that "Give One Get One" philosophy. Compare this to OLPC's industry/product and discuss whether the concept can be successful.
Explain What are the consequences of using these techniques properly and Which can be unethical and which can be illegal
Identify the advantages and disadvantages of this outsourcing trend and Does outsourcing affect the distribution network? If so, how
identify a fortune 500 company that should use strategic alliance rather than going alone for its international
in this discussion you will use what you learned about the fundamentals of marketing to define your personal brand. you
List the different roles in a buying center and identify who, from your selected firm, nonprofit organization, or government agency, would occupy the different roles of the buying center. Discuss the reason for selecting these job titles or depart..
brief of the discovery reportthe objective of this discovery report which comes from the ethnographic field is to write
Describe the driving business forces in both the foreign and domestic environment. In what ways do they operate differently? Why
Explain Information marketing and Product versus Service versus Information marketing
Think about the legal environment of AT&T Mobility e-commerce activities take place, and any ethical issues it may come across. summarize the current legal environment of the online business for AT&T Mobility
Would you hire an admitted and proclaimed reformed hacker to run and secure your corporate e-business network?
You will need to get access to the magazine "Consumer Reports" or any other consumer evaluation of a product category (see the example included under "Personal Application 1" in this session content). You do not have to use the library link to ..
1. as an entrepreneur what are some important advertising channels for a small business? include examples that
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