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Carnival Cruise Line Global Social Changes and Opportunities
1. Explain the global forces that have contributed to the growth of the cruise-line industry.
2. Discuss the specific steps that Carnival Cruise Lines has taken to benefit from global social changes?
3. What additional steps might the company take to benefit from global social change in the future?
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The analysis must include the application of each of the following concepts- driving forces, competitive advantage, strategic plan, bench marking, uniqueness driver, horizontal or vertical scope, international strategy, cash cow and corporate soci..
You are the recruiter for a position of vice president of sales for a company that sells high apparel on the east coast.
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